{"product_id":"competitor-analysis-dashboard-market-research-system-excel-google-sheets-ai-prompts","title":"Competitor Analysis Dashboard + Market Research System | Excel, Google Sheets \u0026 AI Prompts","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eResearch competitors, compare pricing and positioning, mine customer reviews, identify market gaps and turn evidence into an actionable strategy—all inside one connected competitive intelligence system.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis premium digital bundle combines a formula-driven \u003cstrong\u003e16-tab competitor analysis dashboard\u003c\/strong\u003e, Google Sheets import workflow, \u003cstrong\u003e24 AI research prompts\u003c\/strong\u003e, two fillable PDF workbooks and practical implementation guides for founders, marketers, agencies, consultants and ecommerce sellers.\u003c\/p\u003e\n\u003ch2\u003e🔎 A Complete Competitor Analysis \u0026amp; Market Research System\u003c\/h2\u003e\n\u003cp\u003eGo beyond a basic SWOT template. Organise direct competitors, indirect competitors and substitutes; compare products, offers, pricing, features, messaging and channels; analyse public customer reviews; document sources; and rank opportunities using an editable weighted scorecard.\u003c\/p\u003e\n\u003ch2\u003e📊 16-Tab Excel \u0026amp; Google Sheets-Compatible Dashboard\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDashboard:\u003c\/strong\u003e competitor count, average scores, review totals, priority opportunities and research-health checks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProject Setup:\u003c\/strong\u003e market scope, customer, geography, research objective and editable scoring weights.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompetitor Database:\u003c\/strong\u003e up to 100 direct, indirect and substitute competitors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOffer Matrix:\u003c\/strong\u003e products, services, tiers, deliverables, guarantees, bundles and upsells.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePricing Comparison:\u003c\/strong\u003e billing basis, discounts, trials, fees and automatic annual-to-monthly normalisation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFeature Comparison:\u003c\/strong\u003e consistent 0–2 capability scoring across meaningful buying criteria.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePositioning Map:\u003c\/strong\u003e editable buyer-relevant axes and automatic quadrant labels.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMarketing Channels:\u003c\/strong\u003e websites, content, email, social media, marketplaces and observed advertising.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMessaging Analysis:\u003c\/strong\u003e audience, category, value proposition, proof, differentiators and calls to action.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReview Mining:\u003c\/strong\u003e praise, complaints, pain points, requested improvements and opportunity implications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSWOT Analysis:\u003c\/strong\u003e evidence-linked strengths, weaknesses, opportunities and threats.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMarket Gaps:\u003c\/strong\u003e demand signals, counterevidence, hypotheses and validation tests.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOpportunity Scorecard:\u003c\/strong\u003e automatic weighted scores and High, Medium or Low priorities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrategic Action Plan:\u003c\/strong\u003e owners, dates, targets, actual results and learning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSource Log:\u003c\/strong\u003e URLs, access dates, verification status and evidence quality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUpdate Tracker:\u003c\/strong\u003e competitor changes, impact and review reminders.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e🧠 24-Prompt AI Competitor Research System\u003c\/h2\u003e\n\u003cp\u003eUse your preferred compatible AI assistant more purposefully with evidence-focused prompts covering research scope, market definition, competitor discovery, profiles, customer segments, offers, features, pricing, value, positioning, website messaging, channels, review mining, SWOT, market gaps, opportunity scoring, strategic options, executive reporting and consistency auditing.\u003c\/p\u003e\n\u003cp\u003eThe prompts request source URLs, research dates, evidence versus assumptions, confidence levels and missing information. AI output must still be manually verified before making business decisions.\u003c\/p\u003e\n\u003ch2\u003e📦 What’s Included — 9 Customer Files\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompetitor Analysis \u0026amp; Market Research Dashboard (XLSX)\u003c\/strong\u003e — 16-tab formula-driven workbook.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGoogle Sheets Access \u0026amp; Import Guide (PDF)\u003c\/strong\u003e — 3 pages.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAI Competitor Research Prompt System (PDF)\u003c\/strong\u003e — 24 prompts across 14 pages.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMarket Research Workbook (Fillable PDF)\u003c\/strong\u003e — 12 pages and 66 fillable fields.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompetitor Intelligence Report (Fillable PDF)\u003c\/strong\u003e — 8 pages and 27 fillable fields.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuick Start \u0026amp; Completion Guide (PDF)\u003c\/strong\u003e — 10 pages.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFinal Review Checklist (TXT)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eREADME (TXT)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePersonal \u0026amp; Internal Business Use License (TXT)\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTotal PDF content: 47 pages.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e🎯 Weighted Opportunity Scorecard\u003c\/h2\u003e\n\u003cp\u003eScore opportunities from 1–10 using six editable factors: demand evidence, customer pain, competitive gap, business fit, margin potential and execution feasibility. The workbook calculates a score out of 100 and assigns a priority level. Default weights can be customised while the setup check confirms whether they total 100%.\u003c\/p\u003e\n\u003ch2\u003e⭐ Review Mining \u0026amp; Market-Gap Discovery\u003c\/h2\u003e\n\u003cp\u003eConvert public customer feedback into structured themes—recurring praise, complaints, requested improvements, switching triggers and opportunity implications. The accompanying worksheets help preserve counterevidence and research limitations instead of presenting assumptions as facts.\u003c\/p\u003e\n\u003ch2\u003e🧭 How It Works\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiscover:\u003c\/strong\u003e identify and profile direct, indirect and substitute competitors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompare:\u003c\/strong\u003e evaluate pricing, offers, features, positioning, messaging and marketing channels.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnalyse:\u003c\/strong\u003e mine public reviews, build an evidence-based SWOT and document market gaps.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAct:\u003c\/strong\u003e score opportunities, select validation tests and create an owned action plan.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003e👤 Who This Is For\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFounders and startups assessing a market or refining positioning\u003c\/li\u003e\n\u003cli\u003eMarketers building product, content or go-to-market strategy\u003c\/li\u003e\n\u003cli\u003eAgencies and consultants delivering structured client research\u003c\/li\u003e\n\u003cli\u003eEcommerce sellers comparing products, prices, offers and customer feedback\u003c\/li\u003e\n\u003cli\u003eSmall business owners monitoring changing competitors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e💻 Formats \u0026amp; Compatibility\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMicrosoft Excel XLSX workbook\u003c\/li\u003e\n\u003cli\u003eImportable into Google Sheets using a free Google account\u003c\/li\u003e\n\u003cli\u003eFillable and printable PDFs\u003c\/li\u003e\n\u003cli\u003eTXT instructions, checklist and licence\u003c\/li\u003e\n\u003cli\u003eDelivered in one ZIP file\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eExcel and Google Sheets can interpret some formulas, validations or formatting differently. The included import guide explains how to create and review a Google Sheets copy.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch2\u003e✅ Built for Repeatable, Evidence-Based Research\u003c\/h2\u003e\n\u003cp\u003eSample rows are clearly labelled, source dates are built into the workflow, and formula cells calculate pricing comparisons, weighted opportunity scores, quadrant positions and update status. Use the system for a one-time market study or maintain it as an ongoing competitor tracker.\u003c\/p\u003e\n\u003ch2\u003e❓ Frequently Asked Questions\u003c\/h2\u003e\n\u003ch4\u003eDoes this automatically collect competitor data?\u003c\/h4\u003e\n\u003cp\u003eNo. This is a structured research and analysis system. You or your team collect lawful public information and enter it into the dashboard.\u003c\/p\u003e\n\u003ch4\u003eDoes it include a native Google Sheets link?\u003c\/h4\u003e\n\u003cp\u003eThe bundle includes the XLSX master and a guide for importing and saving it as a native Google Sheets file in your own Google account. No separate public template link is required.\u003c\/p\u003e\n\u003ch4\u003eIs AI software included?\u003c\/h4\u003e\n\u003cp\u003eNo. The bundle includes 24 research prompts for use with your preferred compatible AI assistant. AI access or subscription fees are separate.\u003c\/p\u003e\n\u003ch4\u003eCan agencies use it for client work?\u003c\/h4\u003e\n\u003cp\u003eYes. The purchaser may use the system internally to perform client research and deliver a completed exported report. Reusable source templates and master files may not be transferred, resold or redistributed.\u003c\/p\u003e\n\u003ch3\u003eDoes this provide live competitor prices or market data?\u003c\/h3\u003e\n\u003cp\u003eNo. Public information changes frequently. The system helps you collect, date, verify and analyse your own current evidence.\u003c\/p\u003e\n\u003ch4\u003eIs this a physical product?\u003c\/h4\u003e\n\u003cp\u003eNo. This is an instant digital-download bundle. No physical item will be shipped.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eImportant: This product is for educational, research and strategic-planning purposes. It does not provide legal, financial, tax, accounting, investment or regulatory advice and does not guarantee revenue, market share, competitive advantage or any business result. Respect applicable laws, website terms, privacy rights and intellectual-property rights when collecting information.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"WAOHHARTZ","offers":[{"title":"Digital Download","offer_id":49745884348672,"sku":"WA-CAMR-001","price":1499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/5472\/7680\/files\/01-competitor-analysis-dashboard-hero.png?v=1789199603","url":"https:\/\/waohhartz.com\/products\/competitor-analysis-dashboard-market-research-system-excel-google-sheets-ai-prompts","provider":"WAOHHARTZ","version":"1.0","type":"link"}